MotorGrrl is a great SEO success story. The client requested our company to help them move up the Google rankings for a number of keywords. After a few months, we had positioned their company #1 in Google for many keywords with NY, NYC or Brooklyn in front of the interested term. Two years onward, MotorGrrl is often #1 for many keywords, in the top 5 for a number of others.
* do note that the client chose to discontinue the service, their google rating has droped since we last worked on the site.